How did Bang & Olufsen achieve multi-platform confidence and increased conversion rates?
Discover how Bang & Olufsen used the power of the BugFinder's crowd-testing system to provide end-to-end testing cycles in 24 hours.
Who is Bang & Olufsen?
Bang & Olufsen is a Danish consumer electronics company that designs and manufactures a highly distinctive and exclusive range of televisions, music systems, loudspeakers, telephones, and multimedia products that combine technological excellence with emotional appeal.
When Bang and Olufsen were developing their new website, a major concern was about protecting their brand online to ensure it worked across multiple global platforms.
As a company with a worldwide reputation for excellence, it was important that the site didn’t give a poor customer experience that would reflect badly on the business as a whole. To guarantee brand governance and protection, Bang & Olufsen decided to partner with BugFinders.
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